If you spent a lot of time on Pinterest as a user, it probably
crossed your mind a few times that for all the hours you spent on the platform,
it would be great to learn a way of making money on Pinterest.
First, I want to tell you how you cannot make money on Pinterest.
The influencer model where you get paid for having high number of followers or
impressions on your profile doesn't work on this platform. So if you've been
thinking that you can do like many instagramers just boasts some pretty images,
grow your following numbers and get impressions on your images and you're good
to go for sponsored money.
That's it. Not gonna work on Pinterest, I often get questions from
people who tell me, oh, I have a Pinterest account with 5000 pins. And I've got
about a million monthly viewers on Pinterest. When will I start making money
from it? And how do I do it? There is simply no marketplace, or any sponsorship
platform where you can put your Pinterest account and start receiving requests
from companies who want to advertise on your account. It's just not a thing on
Pinterest and you have to deal with it.
When I get questions like this. I'm really amazed at how people are
easily wasting their time for things that they don't understand and they don't
know nothing about. So if that was you asking yourself how to make money on
Pinterest, if you have no website, and you don't plan to link your pins to some
affiliate offers, I'm sorry to be the bearer of the bad news. But you will make
no money with your Pinterest account and you will waste your time trying to
grow it. So this was how you shouldn't expect to make money on Pinterest.
And now let's write about
the ways that can actually bring you some extra income or maybe even become
your full time job. The first way you can make money on Pinterest will work
great for you. If you have experience in graphic design, it's making pin
graphics for other people who need them to promote their websites.
If you're a graphic
designer, it will not take you much time at all to create pin images because
pins usually have a pretty simple and standard design. Oftentimes, your clients
will ask you to create for them, just the branded pin templates, maybe a
package of 10 or 20 templates, so they can reuse them to create their own pins.
It's something like my package of 20 Canva templates for example, I sell it as
a digital product on my site, and this could also be an option for you.
And by the way, if you are the one who is struggling with pin
design, and you want to buy my pin Canva templates. So selling pin templates,
either as a digital product or with a branding for each individual client is
also an option. But of course, you will earn more if your clients want you to
create every single pin image for them from scratch. Even if you are not a
graphic designer, but you feel like it's something you could be good at.
There are actually three or some very affordable online tools you
can use for creating pins. By the way, I've seen a Pinterest management company
charging up to $20 per original pin image and up to $50 for a video pin. Yes 20
and $50 per pin. It's not a monthly package. I'm not exaggerating; it's a big
company in the Pinterest marketing space. So if you do a quick research, you
will find their site and all the prices are there. So they can probably
convince their clients to pay that much per image or per video pin. But if you
as a freelancer can offer a more attractive price for a great quality of
graphics, make the math and see how much you can get paid for just creating pin
images and short videos.
Now the second way is
Pinterest account management. If you have some experience managing your own
account on Pinterest, and if you achieved quite impressive results doing so you
could start offering Pinterest management to others. Pinterest requires
consistency. And not all the business owners and not all the bloggers have the
time and patience to regularly create and save pins.
How do I know there is a demand for Pinterest marketing services?
Well, first of all, I personally received a lot of requests from business This
owners who watched my videos on YouTube who acknowledged the potential of
Pinterest platform, but they just don't have the time to manage their accounts.
I get so many requests that I could probably open a Pinterest Management Agency
if I wanted to. I just don't see this as a business model for myself, because
I'm not really into this idea of supervising a big team of people who would
manage Pinterest accounts for clients.
So for the most part, I politely reject any requests from potential
clients for monthly Pinterest management. But I can tell you also that if you
go to a few Facebook groups for bloggers, especially if the group is not just
for the very beginners, but rather for established bloggers, and just do some
search inside the group for Pinterest management, or Pinterest VA keywords, you
will be surprised to see how regularly new threads are created.
Were established bloggers are looking for someone to manage their
Pinterest, even in my private Facebook group for students only of my opinion
scores. We have this request from time to time. Some members of the program
have a business or an established website, and they prefer paying someone else
to manage their Pinterest, and others who are just starting a blog.
But when I'm telling you there is a lot of demand for these
services, it doesn't mean that anyone and everyone will easily find clients
while having zero experience and knowledge about Pinterest. Don't get me wrong
if you yourself are a complete beginner on Pinterest. If you have no idea what
you're doing, if you don't have a portfolio or you cannot show that you achieve
some good results for at least your own account on Pinterest, then you
shouldn't expect that people will trust you and pay you for your services.
The other question I also expect a lot of people will ask me is how
much you could charge for these services. I can tell you that prices vary
depending on what you include in the package and depend On how established you
are as a Pinterest expert, and whether or not you can show your potential
clients, some reviews and results of your previous clients, I seen people
charge it from around $300 per month, and all the way up to $2,000 per month
for managing one Pinterest account.
You can use it in two different ways on Pinterest. And the first
one is for people who don't have a website and don't want to bother creating
one and don't want to write content about the products that they promote. This
way works for any beginners, because all you have to do is create a Pinterest
board and save some beautiful images optimized for Pinterest platform linked
directly to the affiliate products. I know you probably have seen many videos
on YouTube that claim you can make a ton of money making direct links from
beans to affiliate products. But I also noticed that a lot of the affiliate
networks and websites are already blocked on Pinterest.
So you might be trying
to send traffic directly to those affiliate networks. But Pinterest will not
even let you add the links to them. I hear this happening to a lot of people
with links to Clickbank for example. And I also think that the least of the
affiliate networks that are blocked on Pinterest is just growing over time.
So it makes linking directly
to affiliate products more and more difficult. So another way I would recommend
you to use affiliate marketing with Pinterest traffic is by driving this
traffic to your own verified website where you can do so reviews of all the
products you promote and explain to your audience. What are the benefits of
this product before you send them to the to the affiliate website.
The next way is driving
traffic from Pinterest to your own website. This one is perhaps my personal
favorite way because it can help you really get to a point when your income
becomes more or less passive and you're not trading your time for money. It
takes more time. Of course, you won't be paid from the very first month. If you
drive traffic to a new website. You will need to learn all about the ways of
monetizing your free Pinterest traffic as well.
And sometimes I get a weird
question from people who are new to blogging is traffic from Pinterest
considered to be of a high quality to be monetized with ads on my site? Some
people have an impression that Pinterest traffic could be categorized as low
quality social media traffic. Well, you guys are totally wrong. First of all,
Pinterest is not quite a social media platform. It's a mix between social media
and the search engine. Also Pinterest is probably one of the best traffic
sources if you want to get into premium ad networks like media vine, because
you will be getting visitors from the United States.
And for traffic from North America. Advertisers always pay the best
you can start seeing results driving Pinterest traffic a lot faster than you
will see organic traffic from Google to a new website. But you definitely need
to learn how to get this traffic from Pinterest. The key here understands SEO
for Pinterest.
Thanks....
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